ABOUT
ME
Hello
My name is Jennifer Kupka
aka: Problem Solver
"cup-ka"
Passionate About Creativity
It all started when I made and sold beaded feather hair clips in the 5th grade. My dad called me an entrepreneur, but I didn’t really grasp what that meant. All I knew was that the other kids were paying me cash money for something I had fun making!
In high school, I wrote my first radio commercial - for ear plugs - in a business class. Scene one, take one: the wife is nagging the husband and when the husband inserts said earplugs, he hears: well, instant silence. I recorded it (on a cassette recorder) with one of the cutest guys in the school as my project partner *swoon* and I’m pretty sure I received an “A.” Double win high five. And such was the genesis of my career in marketing.
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It’s the creativity of selling something you love and the strategery (still one of my favorite words, thank you former President Bush) that gets me out of bed in the morning. It’s also the problem-solving factor that draws me in. Thanks to StrengthsFinder, my “restorative” nature means that I have an innate ability to fix things. How does that relate to marketing, you ask? I can identify your business’s needs and help you achieve them, or better yet, surpass them.
StrengthsFinder: "Restorative"
With nearly 20 years of experience as a marketing and advertising professional, I’ve worn more hats than a royal wedding. I can help your small business build a marketing strategy and develop its brand identity to get you noticed. My specialties are creating comprehensive multi-media campaigns utilizing digital & social media, print and radio, building brand partnerships - all with an eye on strategy. Your success is my success.
Experience
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More than 20 years managing full-service marketing departments
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Industries include retail, non-profit, thrift, landscaping, painting, commercial and residential janitorial
Portfolio
BEST OF THRIFT
Collaborated with local fashion and DIY-focused micro-influencers and bloggers. They showcased what they loved shopping for at thrift why they chose Goodwill.
Influencer Marketing
TEACHER BOOK GIVEAWAY
Built program to donate books to elementary teachers which has provided nearly 100,000 for South Puget Sound schools.
Community Engagement
KID'S CLUB
Created a club for kids to reward them with a free book or small toy with a parent's purchase.